"I
want to find out what your thinking was. I want to find out what your
feelings are. Did you learn anything?" Earl asks.
Powerful
stuff, that, especially given how significant a role Earl Woods played
in Tiger's life.
Now, there's an argument to be made that the ad
is over the line, using Earl Woods' words in a way that he obviously
didn't have approval over. On the other hand, this ad was made with
Tiger's consent and participation. And really, who better to pass
judgment on Tiger than Earl? Nike, of course, has a history with provocative Woods ads; they crafted the classic "Hello World" and "I am Tiger Woods" spots. And they're one of the few companies to stick with him through his recent troubles. So it's appropriate that they'd be the ones to set about shaping his new public commercial image. Clearly, they're not taking the safe, conservative route.
All right, your take. Exploitative or appropriate? Cast your vote below.
Do you like the new Tiger Woods ad?
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Yes63%
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No37%
89025 Total Votes
Photos: Tiger Woods at Augusta
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